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Day encourages change in the Colombian car


The main motivation of users when deciding to sell your car is the desire to build. Despite the financial alternatives, most prefer to purchase in cash. Bogotá

- One aspect which has encouraged the revival of the automotive sector, at least in regard to Colombia, has to do with the facilities of the market for a good of this type.

But additional to this, there is a growing tendency to change vehicles every certain period, and in that Internet has proved to be influential, according to a recent study Demotores.com.

Indeed, based on the study of portal specializing in buying and selling cars, the reporting process to buy a new motor is started in the vast majority of cases in the network, with a large difference from other channels such as media media, dealers, family, friends or acquaintances.

The survey, carried out between February and March and involved 407 people from 31 departments in the country, notes that even the dealers are now being used as a last resort for the process to learn about the new purchase .

However, when paying for the purchase of the car, users prefer to do it directly in the shop, with 51% of respondents, while 31% do so via the Internet, only leans left to do so through their own contacts or classified ads, each with 9%.

When asked about what the main motivations of Colombians when it comes to selling your car to buy another, the "new smell" is emerging as the strongest since the vast majority said, in effect, the desire to brand, followed distantly by those who have the facility change your vehicle every two or three years.

But why would a person prefer the Internet to sell your car? comfort for business and product visibility are the criteria by which lean more Colombians. Others, on a smaller scale, they argue that a web platform ensures greater ease of doing business, and a higher percentage believe they can get a better price.

Finally, the results of the survey indicate that when financing the purchase of your new vehicle, the vast majority of Colombians, with 37% of respondents favored the cash while on appeal, credit, both financial as that offered by the concessionaire itself, with 29% and 22%, respectively, 12% said other alternatives.